“For a company that already has credibility problems, this is really a strange move.”
Said marketing expert Tim Calkins of Volkswagen’s confession yesterday that its ‘Voltswagen’ rebrand was an April Fools’ gag. With the news outlets feeling dudded and regulators now asking questions, Tim’s not the only one who didn’t ROFL…
Know someone who'd be interested in this story? Click to share...
The Squiz Today
Your shortcut to being informed, we've got your news needs covered.
Also Making News
Get the Squiz Today newsletter
Quick, agenda-free news that doesn't take itself too seriously. Get on it.