/ 16 October 2023

A Swift consolation prize

Taylor Swift

If you weren’t one of the lucky ones who picked up tickets to pop genius Taylor Swift’s Eras Tour, this one’s for you… Taking to the big screen, Taylor Swift: The Eras Tour debuted in cinemas over the weekend, with droves of Swifties turning out for the film version of the mega stadium show. Just don’t expect a behind-the-scenes: according to one reviewer, the film is “a near exact replica of her blockbuster concert performance”, complete with a runtime of 2 hours and 48 minutes. The last big concert-to-film adaptation was Justin Bieber’s 2011 Never Say Never, but with Eras on track to rake in US$100 million on its opening weekend, Biebs will be blown out of the water. In keeping with the party vibe, Swift’s film will only be shown on weekends. American cinema chain AMC welcomed Swifties but had one request: “Please do not dance on our seats”… 

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