/ 08 August 2023

My post is bigger than yours

Elon Musk
Image source: Getty

The world’s wealthiest/wackiest cage match may well be on, with tech billionaires Elon Musk and Mark Zuckerberg taking to their social media platforms to diss the other. The barbs began with Musk tweeting (xeeting?) about lifting weights at work to prepare for the fight. On Threads, Zuckerberg responded by saying he’s suggested 26 August, but: “[Musk] hasn’t confirmed. Not holding my breath.” Musk then said the fight would be “live-streamed on X”, his social media platform, with proceeds going to charity. Zuck’s retort was that they should “use a more reliable platform that can actually raise money”. There’s not much more to add, except that some observers say this thing might actually happen, but opinions differ on whether it would be the peak or the nadir of culture. Consensus is, though, that any fight would get eyeballs

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